Santa's Village.
A snowy village in the browser, where every building opens a different kind of Christmas and something new appears every day of Advent.
- Client
- Santa's Village (our own product)
- Year
- 2026
- Role
- Product, design, front-end
- Scope
- Web app in four languages
- Stack
- React · Vite · Three.js · Motion
01 / The problem
Most Christmas sites are a page of ads with a countdown on top. Families deserved a place to visit.
Santa’s Village is a product we make and run ourselves. Twelve buildings, from Mrs. Claus’ Kitchen to the Observatory, each hold their own kind of December: recipes, bedtime stories, songs, games and letters to Santa.
The rule from day one: one quiet ad at the end of a page, never personalised and never inside a game, and everything a child makes stays on their device.
02 / The system
Night sky, lantern gold, one berry red.
A dark winter palette with snow-white type and lantern gold for the warm moments. Berry red is kept for the one action that matters on each screen. A storybook display face carries the headings and the countdown; a plain, round sans keeps the reading easy for parents and children.
Colour
- Night#131C27
- Frost#1E2A38
- Snow#F6ECDB
- Lantern#F7D27A
- Berry#C8372D
- Pine#2F7A59
Type
- Display
- Berkshire Swash
- Body
- Didact Gothic
- Figures
- Berkshire Swash
Corners
18 px
03 / The build
A village you can turn in your hand.
The home screen is a live 3D village you drag to turn and tap to enter. Around it the site behaves like an app: a bottom bar on phones, a rail on desktop, a motion setting, and English, Dutch, French and Greek. Out of season the village sleeps, with a countdown until the elves wake in November.
04 / Screens
The village home, desktop and phone.
05 / The result
What we watch.
Santa’s Village is live, so these are real measures.
- 01
Daily returns
Families who come back each day of Advent to open the next door.
- 02
Time in the village
How long a visit lasts, and how many buildings it reaches.
- 03
Hot chocolates
Tips from visitors, the clearest sign the village earns its keep.
Free · 30 minutes